Woofie's
Pet Services · Pet Boarding & Daycare
- Active units
- 101
- Royalty
- 6.5%
Franchised, year-end 2025
of weekly Net Sales
About Woofie's
Woofie's is a leading brand that provides quality pet care services, including dog walking and pet sitting. We take pride in offering personalized and reliable care for your beloved pets. Our team of experienced and passionate animal lovers is dedicated to bringing joy and companionship to the hearts of pets in your city. At Woofie's, we understand the importance of convenience and flexibility, which is why we offer the opportunity to create your own schedule. Whether you're a college student, stay-at-home parent, freelancer, or active retiree, our pet sitting and dog walking openings are a fun and rewarding way to earn money. If you have two years of pet grooming experience and excellent customer service skills, consider becoming the next groomer for one of our mobile pet spas. We offer competitive salaries and a full benefits package, including PTO, paid holidays, 401k, and continuing education opportunities. Join our pack at Woofie's and experience the best job in the world while making a positive impact in your community. Contact us today to find out more about our services and how you can be a part of our team.
Key terms
- Franchise fee
$58k
- Additional Territory Discount – Second Territory
Franchise Fee $40,250 for baseline 75,000 Households (plus any Additional Household Fee)
- Additional Territory Discount – Third Territory
Franchise Fee $28,175 for baseline 75,000 Households (plus any Additional Household Fee)
- Existing Franchisee Discount
30% reduction of the Franchise Fee and any applicable Additional Household Fee for second and subsequent franchises after Initial Transaction (no brokers)
- Existing Franchisee Affiliate Discount
For first two Territories: $15,000 per Franchised Business at signing; third and subsequent Territories in Initial Transaction: 30% off Franchise Fee and Additional Household Fee
- Diversity Discount
$5,000 reduction of the Franchise Fee for minority-, women-, and LGBTQ+-owned businesses (first WOOFIE’S franchise only)
- Active-Duty Military Discount
30% off the Franchise Fee and any applicable Additional Household Fee (first franchise only)
- Brand fund
2.0% of Net Sales
- Local advertising
28000.0% of Net Sales
- Veteran discount
30.0% off franchise fee — 30% off the Franchise Fee and any applicable Additional Household Fee (first franchise only)
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations101
Franchised units open at year-end
- New openings27
Gross new units opened during the calendar year
- 1-year unit growth rate23.2%
Net unit growth versus prior year
- 3-year unit CAGR60.9%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio3.4×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)$101k
See Note 1 to Table 1 for the definition of Gross Revenue.
- Annual unit volume (75th percentile)$308k
See Note 1 to Table 1 for the definition of Gross Revenue.
- 1-year Median AUV growth rate25.6%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$238k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.5%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 86 of 157 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.