Wireless Zone
Retail & Consumer Goods · Electronics & Mobile
- Active units
- 792
- Royalty
- 22.0%
Franchised, year-end 2025
of weekly Net Sales
About Wireless Zone
Wireless Zone operates brick-and-mortar retail stores that specialize in wireless technology and communication services. As an exclusive Verizon authorized retailer, the locations sell mobile devices, tablets, and smartwatches, as well as data plans and home internet solutions. The business model focuses on providing technical support and service to both individual customers and small businesses. Franchisees operate within defined territories to serve their local communities with personalized mobile solutions.
Key terms
- Franchise fee
$25k
- Existing franchisee additional new start-up
Initial franchise fee is $1,000 if an existing Wireless Zone franchisee in good standing acquires an additional new, start-up franchise.
- Conversion of existing wireless retail business
Initial franchise fee is $1,000 if converting a currently operating wireless retail outlet into a Wireless Zone Store at initial conversion.
- Footprint
1,100 – 2,500 sq ft
- Veteran discount
50.0% off franchise fee — 50% discount on the standard initial franchise fee via Vet*Fran; veteran must own 51% of entity; not combinable; limit 1
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations792
Franchised units open at year-end
- New openings68
Gross new units opened during the calendar year
- 1-year unit growth rate6.3%
Net unit growth versus prior year
- 3-year unit CAGR4.9%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio3.2×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$885k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate22.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 652 of 992 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.