Westin
Hospitality · Hotels & Extended Stay
- Active units
- 94
Franchised, year-end 2024
About Westin
Westin Hotels is a prestigious brand offering over 220 luxurious hotel and resort destinations worldwide. We prioritize your well-being by providing signature wellness amenities and empowering programs. Whether you're traveling for business or leisure, we strive to make your stay exceptional. Experience our premium luxury wellness hotels designed to cater to your every need. Enjoy a restful night's sleep on our renowned Heavenly® Bed, proven to reduce stress and improve focus. Maintain your exercise routine with 24/7 access to state-of-the-art equipment in our WestinWORKOUT Fitness Studios. Indulge in delicious dishes from our Eat Well Menu, which offers a wide variety of nutritious and balanced options. Discover tranquility and escape to our featured hotels and resorts, such as The Westin Anaheim Resort, nestled in the heart of Anaheim, offering beautifully designed accommodations and diverse dining choices. Immerse yourself in paradise at The Westin Maldives Miriandhoo Resort, with stunning ocean views and turquoise lagoons. Experience ultimate relaxation at The Westin Hapuna Beach Resort, where you can rejuvenate in our open-air lobby, adults-only pool, WestinWORKOUT Fitness Studio, and Hapuna Spa. Join Marriott Bonvoy™ to enjoy exclusive benefits and earn points for your stays at Westin Hotels & Resorts worldwide. At Westin, we are dedicated to providing you with exceptional service and unforgettable experiences.
Key terms
- Franchise fee
$100k
- New Development Incentive
For qualifying new-to-system projects approved 3/31/2025–3/30/2026 and opened on schedule, franchise fees reduced to 6% of gross room sales (plus 3% F&B) for the term.
- Brand fund
1.3% of Net Sales
- Footprint
171,000 – 209,000 sq ft
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing).
Growth
- Total locations94
Franchised units open at year-end
- New openings2
Gross new units opened during the calendar year
- 1-year unit growth rate2.2%
Net unit growth versus prior year
- 3-year unit CAGR1.6%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio2.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$119.2M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open21 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.