TRYP by Wyndham
Hospitality · Hotels & Extended Stay
- Active units
- 8
- Royalty
- 5.0%
Franchised, year-end 2023
of weekly Net Sales
About TRYP by Wyndham
TRYP by Wyndham Şişli İstanbul is a brand that offers inspiring comfort and an exceptional accommodation experience in the heart of Istanbul. With a variety of room options such as Standard No Window Rooms, Deluxe Rooms, Corner Deluxe Rooms, Family Rooms, Junior Suites, Prestige Suites, Premium Suites, Jacuzzi Premium Suites, and King Suites, guests can choose the perfect space to suit their needs. The hotel also features a modern meeting room with abundant natural light and impeccable service. For those seeking relaxation, the spa area offers a tranquil environment where you can rejuvenate your mind, body, and soul. Additionally, the Medida Bar invites you to immerse yourself in the vibrant entertainment scene of the city. Located at 19 Mayıs Mah. Balçık Tarlası Sk. No:4/1 Şişli/Istanbul, TRYP by Wyndham Şişli İstanbul ensures a comfortable and enjoyable stay for those who want to experience Istanbul to the fullest.
Key terms
- Development Incentive
Loan funded after opening; 1/20th forgiven annually over Term; repayable if terminated or transferred early
- Women Own the Room (WOTR)
Target $2500 per room, not to exceed 50% of equity; plus guidance/support; franchisor discretion
- BOLD (Black Owners & Lodging Developers)
Customized support; may include a Development Incentive; franchisor discretion
- Brand fund
3.0% of Net Sales
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2024 filing); filings on file: 2024, 2025.
Growth
- Total locations8
Franchised units open at year-end
- New openings0
Gross new units opened during the calendar year
- 1-year unit growth rate-11.1%
Net unit growth versus prior year
- 3-year unit CAGR0.0%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$25.4M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open24 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate5.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.