Swig
Food & Beverage · Coffee & Beverage
- Active units
- 43
- Royalty
- 7.0%
Franchised, year-end 2025
of weekly Net Sales
About Swig
Swiggy is a food ordering and delivery platform based in India. It was founded in 2014 in Bengaluru by Sriharsha Majety, Nandan Reddy, and Rahul Jaimini. The company's headquarters are located in Bengaluru, Karnataka, India. Swiggy's main product and service is its mobile application and website that allows customers to order food from local restaurants and have it delivered to their doorstep. The platform offers a wide range of cuisine options and has a user-friendly interface for easy ordering. Swiggy also provides real-time tracking of orders and reliable delivery services. With its efficient operations and excellent customer service, Swiggy quickly gained popularity and expanded its operations to multiple cities across India. As of now, it operates in over 500 cities in India. Swiggy has formed several partnerships and collaborations to strengthen its market position. In 2018, the company acquired Scootsy, a premium delivery platform in Mumbai, to expand its services in the premium segment. Additionally, Swiggy has collaborated with various restaurants to offer exclusive discounts and deals to its customers. In terms of market position, Swiggy is one of the leading food delivery platforms in India. It competes with rivals such as Zomato and Uber Eats. Swiggy has been successful in establishing a strong presence in the market by providing timely and quality food delivery services. Swiggy has achieved several milestones and undergone significant changes in its strategy. In 2019, Swiggy launched its cloud kitchen initiative called Swiggy Access, which enables restaurant partners to set up kitchen spaces in various locations to cater to specific demands. This move allowed Swiggy to offer a wider range of cuisine options to its customers. Currently, Swiggy continues to dominate the food delivery market in India. With its vast network of restaurants, efficient delivery operations, and continuous innovation, Swiggy aims to further expand its services and maintain its position as a market leader in the food delivery industry.
Key terms
- Franchise fee
$40k
- Brand fund
3.0% of Net Sales
- Footprint
800 – 1,200 sq ft
- Area Development Agreement
$40k
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2023, 2024, 2025, 2026.
Growth
- Total locations43
Franchised units open at year-end
- New openings27
Gross new units opened during the calendar year
- 1-year unit growth rate126.3%
Net unit growth versus prior year
- 3-year unit CAGR363.7%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio9.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)$1.1M
Gross Sales means the total revenue derived from the sale of goods or services before refunds, discounts and excluding sales tax.
- Annual unit volume (75th percentile)$1.7M
Gross Sales means the total revenue derived from the sale of goods or services before refunds, discounts and excluding sales tax.
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$1.3M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate7.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
Create your free Glidepath account to access full brand information.
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.