
Supercuts
Wellness & Personal Care · Beauty Salons & Barber Shops
- Active units
- 1,935
- Avg unit volume
- $306k
- Royalty
- 6.0%
Franchised, year-end 2024
of weekly Net Sales
About Supercuts
Supercuts is a well-known hair salon franchise in the United States. The brand is owned by Regis Corporation, which is headquartered in Minneapolis, Minnesota. Supercuts was founded in San Francisco in 1975 by Geoffrey M. Rappaport and Frank E. Emmett. Supercuts offers a range of hair services, including haircuts, styling, color, and facial waxing. Their business model focuses on providing affordable and convenient hair services to both men and women. With over 2,700 salons across the United States, Supercuts has become a go-to choice for many individuals looking for a quick and reliable haircut option. Internationally, Supercuts has expanded its presence to several countries, including Canada and the United Kingdom. In the UK, Supercuts is operated as a subsidiary under the Regis Corporation. Additionally, Supercuts has also established partnerships with various professional sports teams, including the Major League Baseball, to provide haircuts to athletes and fans. In terms of market position, Supercuts holds a prominent position in the hair salon industry. Its affordability, accessible locations, and quick service have made it a popular choice among customers. However, it faces competition from other national and local salon chains. Over the years, Supercuts has achieved significant milestones. In 1996, Regis Corporation acquired Supercuts, expanding its reach and providing further resources for growth. Additionally, Supercuts has continuously adapted its strategy to cater to changing customer preferences and trends. As of the latest information available, Supercuts continues to expand its presence by opening new salons in various regions. It maintains a strong brand image and customer loyalty through its consistent service quality. Given its well-established position in the industry, Supercuts is expected to continue its growth and success in the future. In conclusion, Supercuts is a prominent hair salon franchise in the United States, offering a range of hair services to a diverse customer base. With its convenient locations and affordable prices, Supercuts has established itself as a go-to option for many individuals seeking a quick haircut. The brand's global expansion and partnerships showcase its continued growth and success.
Key terms
- Brand fund
5.0% of Net Sales
- Footprint
900 – 1,200 sq ft
- Single Salon Program
$40k
- Fast Start Program (3 Salons)
$70k
- Fast Start Program (6 Salons)
$100k
- Fast Start Program (each salon over 6)
$10k
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing); filings on file: 2024, 2025.
Growth
- Total locations1935
Franchised units open at year-end
- New openings10
Gross new units opened during the calendar year
- 1-year unit growth rate-6.5%
Net unit growth versus prior year
- 3-year unit CAGR-9.4%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio10.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$255k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.