Shipley Do-Nut
Food & Beverage · Baked Goods & Snacks
- Active units
- 355
- Avg unit volume
- $928k
- Royalty
- 5.0%
Franchised, year-end 2024
of weekly Net Sales
About Shipley Do-Nut
Shipley Do-Nuts is a beloved brand with a rich history and a dedication to crafting delicious, handcrafted do-nuts. It all started in 1936 when Lawrence Shipley Sr. In the mid-1940s, Shipley opened the first Shipley Do-Nuts in Houston, TX, and since then, do-nut lovers have been flocking to taste their heavenly glazed creations. While their plain glazed do-nut remains the most popular style, Shipley offers over 60 different varieties, ensuring there's always a new flavor to discover. Whether you dine in, take out, or surprise someone with a tasty treat, Shipley's goal is to make you Do-Happy. With multiple locations, including their flagship store in Houston, TX, Shipley Do-Nuts is committed to spreading happiness one do-nut at a time. They also offer a loyalty membership, merchandise, and even opportunities to own a franchise. So why wait? Indulge in the delectable delight of Shipley Do-Nuts and experience pure happiness with each bite.
Key terms
- Franchise fee
$40k
- Brand fund
1.0% of Net Sales
- Local advertising
2.0% of Net Sales
- Footprint
1,400 – 2,000 sq ft
- Multi-Shop Development Agreement (MSDA)
$0
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2026.
Growth
- Total locations354
Franchised units open at year-end
- New openings23
Gross new units opened during the calendar year
- 1-year unit growth rate5.0%
Net unit growth versus prior year
- 3-year unit CAGR6.3%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio3.8×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$686k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open12 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate5.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 184 of 454 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.