Scenthound
Pet Services · Pet Grooming
- Royalty
- 6.0%
of weekly Net Sales
About Scenthound
Scenthound is a brand that focuses on the well-being and comfort of our beloved furry family members. Our primary objective is to educate dog parents on the importance of basic hygiene and routine grooming. We understand that regular maintenance is crucial for the overall health of dogs. At Scenthound, we offer a comprehensive range of services that cover the five core areas of dog care: Skin, Coat, Ears, Nails, and Teeth. Our services include nail trimming, addressing skin issues, ear care, bathing, dental care, grooming, flea and tick prevention, anal gland care, and more. We also provide assistance with anxiety, haircuts, and shedding. If you're looking to join our mission of promoting dog wellness, you can even own a Scenthound franchise. Additionally, you can sign up for our monthly newsletter to stay updated on the latest news and offers. Find the closest Scenter location near you and join us in providing the best care for your furry friend. Choose Scenthound for comprehensive and professional dog care services because your pet deserves the best.
Key terms
- Franchise fee
$50k
- Multi-Unit Development Agreement pricing
Second Scenter $40,000 initial fee; third $35,000; fourth or more $30,000 each; total due at signing per table
- Brand fund
1.5% of Net Sales
- Local advertising
5.5% of Net Sales
- Footprint
1,100 – 1,300 sq ft
- MUDA Development Fee - 2 Scenters
$40k
- MUDA Development Fee - 3 Scenters
$75k
- MUDA Development Fee - 4 Scenters
$105k
- MUDA Development Fee - each additional Scenter (5+)
$30k
- Veteran discount
10.0% off franchise fee — $5,000 off the Initial Franchise Fee for qualified U.S. veterans on the first Scenter purchased
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations—
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate—
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)$353k
Gross Revenue includes all sales and receipts from operating a Scenter and excludes sales taxes, tips/gratuities, and bona fide refunds.
- Annual unit volume (75th percentile)$600k
Gross Revenue includes all sales and receipts from operating a Scenter and excludes sales taxes, tips/gratuities, and bona fide refunds.
- 1-year Median AUV growth rate-3.0%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment—
Midpoint of estimated initial investment range
- Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 99 of 200 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.