Play Street Museum
Entertainment & Recreation · Family Entertainment
- Active units
- 22
- Avg unit volume
- $380k
- Royalty
- 6.0%
Franchised, year-end 2024
of weekly Net Sales
About Play Street Museum
Play Street Museum is an interactive children's museum and indoor play area that offers a safe, entertaining, and imaginative environment for kids parties, events, and creative play. With multiple locations across various states in the US, as well as in Kuwait, Play Street Museum aims to encourage a young child's sense of independence, exploration, and creativity. Designed specifically for children aged eight and under, the museum's exhibits and activities are tailored to the interests and imaginations of young explorers. The deliberate and manageable scale of the museum allows kids to navigate independently and engage deeply in activities that excite them the most. This freedom not only fosters independence in children but also provides a relaxed and accommodating experience for caregivers. Discover, imagine, and explore at Play Street Museum. Find your nearest location to embark on a fun-filled adventure for your little ones. If you're interested in owning a museum franchise, Play Street Museum offers opportunities for ownership as well. Join the Play Street Museum community and unleash your child's creativity today.
Key terms
- Franchise fee
$40k
- Multi-unit/Area Development initial franchise fee reductions
1st unit $40,000; 2nd $35,000; 3rd and each additional $30,000 under a Development Schedule
- Brand fund
7.0% of Net Sales
- Local advertising
5.0% of Net Sales
- Footprint
2,500 – 5,000 sq ft
- Area Development Agreement - Development Fee
$0
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2024 filing).
Growth
- Total locations22
Franchised units open at year-end
- New openings8
Gross new units opened during the calendar year
- 1-year unit growth rate57.1%
Net unit growth versus prior year
- 3-year unit CAGR35.4%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio8.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$380k
13 franchised PSM Locations; 52-week period June 30, 2023 to June 29, 2024.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$574k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open11 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio0.7×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 36 of 36 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.