PJ's Coffee of New Orleans
Food & Beverage · Coffee & Beverage
- Active units
- 166
- Avg unit volume
- $590k
- Royalty
- 5.0%
Franchised, year-end 2024
of weekly Net Sales
About PJ's Coffee of New Orleans
Detailed brand overview is not available yet for this profile.
Key terms
- Existing franchisee additional license
Existing compliant franchisees may acquire an additional license for $30,000
- MUOA pricing
First unit $40,000; options for units two or more $15,000 each
- Brand fund
2.0% of Net Sales
- Local advertising
1.0% of Net Sales
- Footprint
780 – 2,000 sq ft
- Veteran discount
20.0% off franchise fee — 20% discount on the Initial Franchise Fee for eligible VetFran candidates
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations166
Franchised units open at year-end
- New openings18
Gross new units opened during the calendar year
- 1-year unit growth rate0.0%
Net unit growth versus prior year
- 3-year unit CAGR4.8%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio1.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$580k
Item 19 cohort year 2025
- Annual unit volume (25th percentile)$429k
Category medians and bounds mapped from Top/Bottom quartile rows.
- Annual unit volume (75th percentile)$777k
Category medians and bounds mapped from Top/Bottom quartile rows.
- 1-year Median AUV growth rate12.4%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$980k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open12 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate5.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio0.6×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 174 of 348 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.