Pinot's Palette
Entertainment & Recreation · Events & Experiences
- Active units
- 67
- Avg unit volume
- $436k
- Royalty
- 6.0%
Franchised, year-end 2024
of weekly Net Sales
About Pinot's Palette
Pinot's Palette is a renowned brand that offers paint and sip studios across the United States and Canada. With a team dedicated to reimagining art entertainment, they provide a delightful and fun experience for anyone interested in painting and wine events. At Pinot's Palette, you can expect a friendly and upbeat atmosphere, along with organized and clean studios that are easy to navigate. Their classes are designed to allow for creativity with no rush or restrictions. Moreover, Pinot's Palette takes pride in supporting worthy causes by partnering with non-profit organizations and local charities through their Painting It Forward initiative. Customers have raved about their experiences, highlighting the accommodating staff and the enjoyment they had during classes. In addition, Pinot's Palette offers gift certificates for those who want to introduce their friends to the fun, as well as a rewards club called Pinot Perks® for special perks and free paint and sip classes. Don't miss the chance to join this creative community and unleash your artistic potential!.
Key terms
- Franchise fee
$25k
- Multi-Unit Owner Discount
20% discount on the Initial Franchise Fee for current franchisees meeting ownership, compliance, and operating-history conditions
- Brand fund
2.0% of Net Sales
- Local advertising
1000.0% of Net Sales
- Footprint
1,700 – 2,300 sq ft
- Veteran discount
20.0% off franchise fee — VetFran program: 20% discount on the Initial Franchise Fee to eligible veterans/active members or entities with >15% veteran voting power
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing).
Growth
- Total locations67
Franchised units open at year-end
- New openings1
Gross new units opened during the calendar year
- 1-year unit growth rate-2.9%
Net unit growth versus prior year
- 3-year unit CAGR-4.8%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio1.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$436k
All Studios average Gross Sales for 2024. Gross Sales is defined as total revenue derived from the sale of products and services.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$189k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open9 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio2.3×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
Create your free Glidepath account to access full brand information.
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.