
Piggly Wiggly
Retail & Consumer Goods · Convenience Retail
- Active units
- 81
Franchised, year-end 2023
About Piggly Wiggly
Piggly Wiggly is America's first self-service grocery store, founded in 1916 by Clarence Saunders in Memphis, Tennessee. With over 500 stores in 18 states, Piggly Wiggly has been a go-to destination for millions of American families for over 100 years. As a licensed franchise, Piggly Wiggly provides qualified independent grocery retailers with the opportunity to own and operate their own store, offering customers convenience and a wide range of grocery products. In addition to the franchise model, Piggly Wiggly also offers various services to its retailers, including support, marketing programs, and a line of promotional items. The company is committed to providing first-class warehousing and distribution services through its partner C&S Wholesale Grocers, Inc. With more than 50 warehouse facilities throughout the United States, C&S serves some of the largest supermarket chains in the nation. Piggly Wiggly is known for its commitment to value and freshness, ensuring that customers get the best quality products at affordable prices. It is a well-loved brand that continues to serve communities across the country.
Key terms
- Franchise fee
$0
- Footprint
25,000 – 60,000 sq ft
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations74
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate-6.3%
Net unit growth versus prior year
- 3-year unit CAGR-5.0%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$4.3M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.