oh Deer
Home Services · Pest Control
- Active units
- 13
- Avg unit volume
- $955k
- Royalty
- 6.0%
Franchised, year-end 2024
of weekly Net Sales
About oh Deer
Founded by Kurt Upham, ohDEER is driven by a passion for enabling people to enjoy more time outside without the annoyance of pests like ticks, mosquitoes, and deer. With a focus on offering natural solutions, ohDEER is committed to delivering high-quality products and excellent customer service. Kurt Upham, the president of ohDEER, believes that providing a natural deer, tick, and mosquito control solution is essential, particularly as a father with two children. With a background in horticulture and entomology, Kurt has dedicated his life to studying insects, wildlife, and deer. Starting in 2006, he began experimenting with his own natural deer repellent, and after achieving incredible results, he launched ohDEER as a full-time venture. Today, ohDEER not only offers deer repellent solutions but also specializes in tick and mosquito control, providing customers with effective and safe pest control options. Trust ohDEER to protect your outdoor spaces and ensure a pest-free environment.
Key terms
- Franchise fee
$50k
- Brand fund
2.0% of Net Sales
- Local advertising
30000.0% of Net Sales
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing); filings on file: 2024, 2025.
Growth
- Total locations—
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate—
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$955k
Average Gross Sales for franchised units open 12+ months; 2024 figure used as most current.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate24.4%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$112k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open6 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio8.5×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 10 of 12 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.