Mosquito Joe
Home Services · Pest Control
- Active units
- 416
- Avg unit volume
- $364k
- Royalty
- 10.0%
Franchised, year-end 2023
of weekly Net Sales
About Mosquito Joe
This mobile and home-based franchise model serves residential and commercial customers through recurring treatment programs. Owners manage technicians who travel to properties to apply traditional or all-natural solutions for pests like mosquitoes and ticks. As part of the Neighborly brand family, the company focuses on protecting outdoor spaces such as residential yards and commercial event venues.
Key terms
- Franchise fee
$43k
- Community Heroes Program
May offer up to a $2,500 discount to qualifying franchisees (firefighters, law enforcement, EMTs, teachers/admin).
- Licensed Pesticide Applicator
$2,500 discount on the initial franchise fee for first franchise (not available under ADA).
- Roll-In Discount
5% off for each $125,000 in annual Gross Sales rolled in, up to 50% discount.
- Additional Concept Discount
10% discount if franchisee of an affiliate for at least 2 years.
- HIRE Discount
10% after 2 yrs; 15% after 3; 20% after 4; 25% after 5+ consecutive yrs as qualified employee; applies to first 35,000 Targeted Households.
- Brand fund
2.0% of Net Sales
- Local advertising
8.0% of Net Sales
- Footprint
200 – 1,000 sq ft
- Area Development - Two Territories
$80k
- Area Development - Three Territories
$111k
- Area Development - Four Territories
$143k
- Area Development - Five Territories
$175k
- ADA - Initial Franchise Fee per Business
$3k
- Veteran discount
8500.0% off franchise fee — $8,500 discount for honorably discharged veterans under VetFran
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations415
Franchised units open at year-end
- New openings23
Gross new units opened during the calendar year
- 1-year unit growth rate-0.2%
Net unit growth versus prior year
- 3-year unit CAGR-1.1%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio1.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate4.8%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$171k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate10.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 186 of 216 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.