Kumon
Education & Child Enrichment · Tutoring & Test Prep
- Active units
- 1,671
Franchised, year-end 2024
About Kumon
The company serves students from preschool through high school, specializing in supplemental education and academic enrichment. Franchisees operate brick-and-mortar centers as owner-instructors, guiding students through a structured method of learning. The model focuses on a self-paced approach where children complete daily assignments to build foundational skills independently. Owners manage center operations, conduct student assessments, and oversee the progression of students through multiple levels of math and reading materials.
Key terms
- Franchise fee
$2k
- Rent subsidy (first 12 months)
50% of monthly rent up to 1000 per month for first 12 months for new or takeover centers operating 4 sessions/week
- Furniture/fixtures provided
Kumon selects and delivers initial furniture/fixtures at no cost (estimated value 10000)
- Carpet/paint/blinds reimbursement
Reimbursement currently up to 5500 for initial carpet, window blinds/shades and paint
- Exterior sign reimbursement
Reimburses fabrication, delivery and installation of one exterior sign (estimated 4800-7000)
- Digital marketing contribution
Franchisor contributes 3600 over first 18 months for digital marketing with preferred vendor
- Footprint
1,000+ sq ft
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing); filings on file: 2024, 2025.
Growth
- Total locations1671
Franchised units open at year-end
- New openings65
Gross new units opened during the calendar year
- 1-year unit growth rate2.1%
Net unit growth versus prior year
- 3-year unit CAGR1.6%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio2.7×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$119k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open6 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 676 of 1000 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.