KidStrong
Education & Child Enrichment · Youth Fitness
- Active units
- 121
Franchised, year-end 2024
About KidStrong
The business operates as a brick-and-mortar franchise focused on whole-child development through science-based fitness games. Certified coaches lead sessions that target physical, mental, and social-emotional milestones within a membership-based model. Centers also offer additional services such as seasonal camps and birthday parties to families in the local community. This youth enrichment concept utilizes a proprietary curriculum designed by experts in child development and sports physiology.
Key terms
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations156
Franchised units open at year-end
- New openings35
Gross new units opened during the calendar year
- 1-year unit growth rate28.9%
Net unit growth versus prior year
- 3-year unit CAGR32.4%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio35.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$772k
Weighted average across all 109 centers: (1,064,687*27 + 829,198*27 + 692,900*27 + 510,254*28) / 109 ≈ 771,838.
- Annual unit volume (25th percentile)$590k
Gross Sales includes all revenue related to the Center (e.g., membership fees and merchandise); excludes sales tax and authorized discounts. Gross Sales only;…
- Annual unit volume (75th percentile)$881k
Gross Sales includes all revenue related to the Center (e.g., membership fees and merchandise); excludes sales tax and authorized discounts. Gross Sales only;…
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$495k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open10 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio1.6×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 4 of 4 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.