JETSET Pilates
Fitness · Pilates Studios
- Active units
- 12
- Avg unit volume
- $924k
- Royalty
- 7.5%
Franchised, year-end 2024
of weekly Net Sales
About JETSET Pilates
Founded in 2010, the brand offers a Pilates-inspired method that incorporates choreographed movements and curated music into full-body training sessions. Its franchise model consists of brick-and-mortar retail studios that serve a health-conscious customer base. The business operates on a membership revenue structure and offers multi-unit development opportunities. Franchisees are provided with instructor training and operational support to manage the boutique fitness space.
Key terms
- Franchise fee
$60k
- Development Agreement discount
Multi-unit development fee schedule provides aggregate discount vs. separate single-unit fees; min 3 units.
- Brand fund
1.5% of Net Sales
- Local advertising
3.0% of Net Sales
- Footprint
1,500 – 2,300 sq ft
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2025, 2026.
Growth
- Total locations35
Franchised units open at year-end
- New openings23
Gross new units opened during the calendar year
- 1-year unit growth rate191.7%
Net unit growth versus prior year
- 3-year unit CAGR241.6%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio23.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$1.1M
Item 19 cohort year 2025
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate22.4%
Year-over-year change in median AUV
- Store-level EBITDA Margin29.0%
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$648k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate7.5%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio1.7×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns53.9%
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 35 of 41 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.