Hawaii Fluid Art
Entertainment & Recreation · Events & Experiences
- Active units
- 21
- Royalty
- 8.0%
Franchised, year-end 2023
of weekly Net Sales
About Hawaii Fluid Art
Hawaii Fluid Art is a vibrant and inclusive brand that brings creativity, community, and happiness together. With various locations across the country, they offer a range of art experiences and classes for artists of all skill levels. At Hawaii Fluid Art, you can explore fluid art, resin art, and other techniques in a semi-private and safe environment. Fluid Art, their best-selling experience, is a unique art form that harnesses the beauty of fluid dynamics. By tilting the canvas and pouring different pigments with specific weights and densities, you'll witness the magic unfold as the colors mix, rise, and sink, creating organic cells on the canvas. It's an exhilarating technique that always holds an element of surprise. Their classes start at $65 for adults and $35 for children, with prices varying based on the type of experience and canvas size. Hawaii Fluid Art welcomes everyone, from individuals looking to learn a new craft to couples seeking a unique date night and offices planning team-building activities. Participating in a fluid art experience is suitable for children aged 3 and above, with supervision from a parent or guardian for children under 13. In addition to their fluid art experience, Hawaii Fluid Art also offers resin tumbler, resin beach scene, and glass painting experiences. Each experience takes place in well-ventilated studios and includes all the materials you need to create a stunning piece of art. When you book an experience with Hawaii Fluid Art, you'll have a private session for your group, ensuring a personalized and enjoyable experience. They also offer BYOB options at some locations, with plans to introduce alcoholic beverages in the future. If you're looking for a unique venue for a special event, Hawaii Fluid Art studios are available to host birthday parties, fundraisers, office outings, and other group events. They can accommodate differently abled individuals and offer accessibility services to ensure that everyone can enjoy the art-making experience. With Hawaii Fluid Art, you'll discover a place where creativity blossoms, relationships are nurtured, and unforgettable memories are created. Book an experience today and unleash your artistic potential in a vibrant and supportive environment.
Key terms
- Franchise fee
$65k
- Multi-unit pricing
If developing 3 studios, per-unit Initial Franchise Fee is shown as $55,000 in the fee table.
- Minnesota fee deferral
Collection of initial franchise fees deferred until Studio opens (Minnesota only).
- Brand fund
2.0% of Net Sales
- Local advertising
2000.0% of Net Sales
- Footprint
1,200 – 1,800 sq ft
- 2-Unit Development Agreement
$130k
- 3-Unit Development Agreement
$185k
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2024 filing).
Growth
- Total locations21
Franchised units open at year-end
- New openings21
Gross new units opened during the calendar year
- 1-year unit growth rate600.0%
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio7.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$261k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open210 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate8.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.