Grease Monkey
Automotive · Auto Repair & Maintenance
- Active units
- 233
- Royalty
- 6.0%
Franchised, year-end 2025
of weekly Net Sales
About Grease Monkey
Grease Monkey Direct is one of the UK's largest independent suppliers of Automotive, Workshop, and Garage Accessories. With over 5,000+ products in stock, they offer a wide range of auto electrical supplies, garage accessories, hardware, and workshop tools. They strive to meet all their customers' needs by providing the best prices on all their products and delivering them quickly and hassle-free. With a highly trained and helpful staff, they put the customer first and provide excellent customer satisfaction. In fact, they have a 5-star rating on Trust Pilot. Grease Monkey Direct aims to be the go-to station for all your automotive and garage needs, offering incredible value and a vast product range. They stock in bulk to provide the cheapest prices and pass the savings directly on to their customers. Whether you're looking for automotive cable, electrical relays, grease nipples, or wheel trims, Grease Monkey Direct has you covered. They also offer a variety of workshop supplies, tools, chemicals, and safety equipment. Shop with Grease Monkey Direct today and discover the best prices online for all your garage and automotive supplies.
Key terms
- Franchise fee
$40k
- Existing franchisee additional new location
Initial Franchise Fee will be $20,000 for your second Grease Monkey Franchise and each additional thereafter (requires securing a new location and compliance).
- Conversion Franchise (existing independent business)
Reduced Initial Franchise Fee of $10,000 for each additional location converted to a Grease Monkey Center (with conditions).
- Multi-Unit Agreement discounts
$20,000 for second Center; $15,000 for each additional Center under a Multi-Unit Agreement; minimum Multi-Unit Fee $35,000.
- Brand fund
0.5% of Net Sales
- Local advertising
4.0% of Net Sales
- Footprint
2,272 sq ft
- Veteran discount
Reduced Initial Franchise Fee of 29,900 for a single Center; must provide DD214 or 24 months of service proof and maintain ≥50% ownership.
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2025, 2026.
Growth
- Total locations233
Franchised units open at year-end
- New openings29
Gross new units opened during the calendar year
- 1-year unit growth rate11.5%
Net unit growth versus prior year
- 3-year unit CAGR7.7%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio5.8×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$1.5M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 205 of 517 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.