Gotcha Covered
Home Services · Flooring & Interior Services
- Active units
- 146
- Avg unit volume
- $522k
- Royalty
- $2k / yr
Franchised, year-end 2024
Annual flat fee
About Gotcha Covered
Gotcha Covered is a premier provider of custom window treatments, dedicated to transforming spaces with style and functionality. Offering a comprehensive range of solutions, the brand specializes in an array of products including blinds, shades, shutters, and drapery. Their collection encompasses aluminum blinds, cellular shades, faux wood options, and innovative motorized solutions, catering to both residential and commercial needs.
At Gotcha Covered, customer satisfaction is paramount. The team provides free design consultations to understand individual preferences and budgetary requirements, ensuring a tailored approach to each project. Their expert consultants guide clients through selecting the ideal products that enhance the beauty and efficiency of any room, fostering a cozy atmosphere throughout the home.
With a focus on quality and impeccable workmanship, Gotcha Covered collaborates with nationally recognized vendors to deliver top-notch window treatments. Whether you're looking to elevate your living room or create a serene bedroom retreat, Gotcha Covered offers unparalleled service from the first consultation to final installation, making every space extraordinary.
Key terms
- Franchise fee
$70k
- Brand fund
1000.0% of Net Sales
- Local advertising
5.0% of Net Sales
- Veteran discount
10.0% off franchise fee — ten per cent (10%) discount on our Initial Franchise Fee
Brand Percentile Rankings
Growth
- Total locations146
Franchised units open at year-end
- New openings24
Gross new units opened during the calendar year
- 1-year unit growth rate-0.7%
Net unit growth versus prior year
- 3-year unit CAGR3.6%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio1.3×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$522k
Average of reporting U.S. franchisees for the 2024 calendar year Reporting Period.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$129k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open10 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio4.1×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.