Fully Promoted a/k/a Embroid Me
Business & Professional Services · Marketing & Advertising
- Royalty
- 6.0%
of weekly Net Sales
About Fully Promoted a/k/a Embroid Me
Detailed brand overview is not available yet for this profile.
Key terms
- Franchise fee
$50k
- Second location fee
All current owners pay a second location franchise fee of 39,500.
- Conversion franchise
Converting an existing branded products and marketing services business to Fully Promoted pays an initial franchise fee of 29,500.
- Affiliated brand owner discount
Owners in good standing of certain affiliated brands pay a reduced nonrefundable franchise fee of 39,500.
- Brand fund
1.0% of Net Sales
- Footprint
250 – 1,500 sq ft
- Veteran discount
20.0% off franchise fee — Eligible U.S. military veterans receive 20% off the franchise fee for their first location; additional locations at 29,500.
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing); filings on file: 2024, 2025.
Growth
- Total locations—
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate—
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate7.4%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$261k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open3 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.