Fresh Coat
Home Services · Painting Services
- Active units
- 187
- Avg unit volume
- $659k
- Royalty
- 6.0%
Franchised, year-end 2024
of weekly Net Sales
About Fresh Coat
Fresh Coat Painters is a trusted brand that offers top-quality residential and commercial painting services at competitive rates. With a commitment to delivering exceptional results in a timely manner, Fresh Coat Painters ensures that your painting needs are done right. Whether it is interior house painting, exterior house painting, or other related services, their team of professionals guarantees personalized attention and outstanding outcomes. What sets Fresh Coat Painters apart is their dedication to customer satisfaction and attention to detail. They provide free firm quotes for every project, ensuring transparency and no surprise costs. With over 100 locations across the country, they have established themselves as a reliable choice for home and business owners. Fresh Coat Painters understands the transformative power of a fresh coat of paint, creating a beautiful, welcoming environment that reflects your style. Experience the joy of a calm and comfortable space with Fresh Coat Painters. Request a free quote today and witness the exceptional quality and service they provide.
Key terms
- Franchise fee
$50k
- Multi‑unit discount
10% discount on the then-current initial franchise fee for each additional franchise after the first (fee must be paid in full at signing)
- Winner’s Circle rebate program
Rebate $10,000 at $900,000 in 2 years; +$10,000 at $1,700,000 in 3 years; +$10,000 at $2,700,000 in 4 years; rebate remainder if $3,900,000 in 5 years and other conditions met
- Brand fund
2.0% of Net Sales
- Local advertising
10.0% of Net Sales
- Veteran discount
15.0% off franchise fee — Up to 15% of the initial franchise fee for eligible U.S. veterans under VetFran
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing).
Growth
- Total locations182
Franchised units open at year-end
- New openings23
Gross new units opened during the calendar year
- 1-year unit growth rate-2.7%
Net unit growth versus prior year
- 3-year unit CAGR2.3%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.8×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)$431k
Includes U.S. franchises open the full year (Jan 1–Dec 31, 2025) that reported all 12 months and submitted statements by Mar 30, 2026. Gross Revenue is accrual…
- Annual unit volume (75th percentile)$925k
Includes U.S. franchises open the full year (Jan 1–Dec 31, 2025) that reported all 12 months and submitted statements by Mar 30, 2026. Gross Revenue is accrual…
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment—
Midpoint of estimated initial investment range
- Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.