Eggs Up Grill
Food & Beverage · Full-Service Restaurants
- Active units
- 86
- Avg unit volume
- $1.3M
- Royalty
- 5.0%
Franchised, year-end 2024
of weekly Net Sales
About Eggs Up Grill
Eggs Up Grill operates as a brick-and-mortar franchise within the breakfast and brunch category. The restaurants serve a variety of fresh-prepared meals, including eggs benedict, French toast, and lunch staples. Each location typically utilizes a single-shift model, remaining open from early morning until mid-afternoon to serve local families and professionals. The business model focuses on community-oriented dining and provides multiple service channels, including dine-in, takeout, and catering.
Key terms
- Franchise fee
$45k
- Area Development credit
Development Fee credited in $25,000 increments toward initial franchise fees as Franchise Agreements are signed
- Brand fund
1.6% of Net Sales
- Local advertising
0.4% of Net Sales
- Footprint
2,800 – 3,200 sq ft
- Area Development Agreement - Development Fee
$25k
- Veteran discount
15.0% off franchise fee — 15% discount off the initial franchise fee for qualified veterans under VetFran
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing).
Growth
- Total locations86
Franchised units open at year-end
- New openings17
Gross new units opened during the calendar year
- 1-year unit growth rate22.9%
Net unit growth versus prior year
- 3-year unit CAGR21.8%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio17.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$1.3M
Average Gross Sales across 69 franchised restaurants for calendar year 2024.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$981k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open11 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate5.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio1.3×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.