Ecomaids
Home Services · Cleaning Services
- Active units
- 58
- Royalty
- 6.5%
Franchised, year-end 2023
of weekly Net Sales
About Ecomaids
Ecomaids is a trusted brand that provides eco-friendly and green home cleaning services for both residential and commercial spaces. With a focus on sustainability and the well-being of our clients, we offer a safe and effective alternative to traditional cleaning methods. Our dedicated team will leave your home spotless and clean without the use of harmful chemicals or toxins. At Ecomaids, we understand the importance of a clean and healthy environment. That's why we use only eco-friendly and all-natural cleaning products that are certified by Green Seal and EPA Safer Choice. Our scientifically developed cleaning method includes a 64-Point Checklist, ensuring that every nook and cranny is thoroughly cleaned. From baseboards to ceiling fans, we bring all the necessary equipment and products to provide a thoughtful and comprehensive clean. With fully bonded and insured professionals who are screened and authorized to work in the USA, you can trust that your home is in good hands. Join the thousands of families who have chosen Ecomaids for their cleaning needs and experience the difference of a truly clean and green home. Contact us today for a free estimate.
Key terms
- Franchise fee
$95k
- Additional territory (multi-unit)
If you operate an existing ecomaids Business, you may buy an additional Business for a reduced initial franchise fee of $25,000; no standard initial marketing/sales/training/support/supplies are provided.
- Brand fund
1.5% of Net Sales
- Local advertising
2.0% of Net Sales
- Veteran discount
10.0% off franchise fee — 10% reduction in the initial license fee portion of the initial franchise fee (VetFran; cannot be combined)
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2024 filing).
Growth
- Total locations58
Franchised units open at year-end
- New openings5
Gross new units opened during the calendar year
- 1-year unit growth rate-23.7%
Net unit growth versus prior year
- 3-year unit CAGR-16.4%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.2×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$140k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate6.5%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 33 of 92 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.