Dogtopia
Pet Services · Pet Boarding & Daycare
- Active units
- 222
- Avg unit volume
- $932k
- Royalty
- 7.0%
Franchised, year-end 2024
of weekly Net Sales
About Dogtopia
The business model utilizes a membership-based structure focused on socialization, exercise, and supervised open play for dogs. Facilities include multiple indoor playrooms where pets are separated by size and temperament, all monitored by staff members trained in canine behavior. Services extend beyond daily care to include overnight boarding, spa treatments such as bathing and nail trimming, and professional training at select locations. Each brick-and-mortar center features climate-controlled environments, rubber flooring for joint health, and live webcam access for pet owners.
Key terms
- Franchise fee
$50k
- Multi-Unit Discount
10% discount for existing franchisee purchasing an additional Center
- Brand fund
2.0% of Net Sales
- Local advertising
2.0% of Net Sales
- Footprint
4,000 – 6,000 sq ft
- Development Fee (ADA)
$139k
- Development Fee (ADA)
$228k
- Veteran discount
10.0% off franchise fee — 10% discount; $44,550 for first Center or $40,095 for additional Center
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2025, 2026.
Growth
- Total locations225
Franchised units open at year-end
- New openings9
Gross new units opened during the calendar year
- 1-year unit growth rate2.3%
Net unit growth versus prior year
- 3-year unit CAGR4.8%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio2.3×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$1.1M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate7.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
Create your free Glidepath account to access full brand information.
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.