COMPLETE weddings + events
Entertainment & Recreation · Events & Experiences
- Active units
- 78
- Avg unit volume
- $354k
- Royalty
- 8.0%
Franchised, year-end 2024
of weekly Net Sales
About COMPLETE weddings + events
Complete Weddings + Events is the leading provider of event and wedding photography, videography, lighting, DJ services, coordination, and photo booth rental in North America. With over 45 years of experience, we have been starting parties, telling unique wedding stories, and bringing people together since 1974. Our team of professionals is passionate about creating things that last, ensuring that your special day is flawless, memorable, and stress-free. Our comprehensive range of services includes photography, videography, DJ services, lighting, and photo booth rental, making us your one-stop-shop for all your event needs. We offer bundled packages for convenience and savings, with our team seamlessly working together to deliver an efficient and fun experience. Whether your event is a wedding, reception, corporate event, or school event, we have the expertise to make it a success. At Complete Weddings + Events, we stay ahead of the tech curve and train our staff to uphold the highest standards of professionalism and quality work. We also go beyond providing exceptional services by partnering with Global Partners in Hope to support communities in need. Join us in our #DoGoodTogether campaign as we raise funds for a medical center and provide aid to remote areas in West Africa. Contact us today to learn more about our services, request pricing and availability, or to schedule a consultation. Let us help you create memories that will last a lifetime.
Key terms
- Franchise fee
$50k
- Incentive Program Option 1
Reduced Initial Franchise Fee of $40,000; royalty 8% of Gross Receipts; if fail to open on time, pay $10,000.
- Incentive Program Option 2
Initial Franchise Fee $15,000; royalty 13% until cumulative Gross Receipts reach $800,000, then 8%; if fail to open, pay $35,000; early closure/transfer damages = (800,000 - cumulative Gross Receipts) * 0.05.
- Brand fund
2.0% of Net Sales
- Local advertising
4.0% of Net Sales
- Footprint
500 sq ft
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations81
Franchised units open at year-end
- New openings7
Gross new units opened during the calendar year
- 1-year unit growth rate3.8%
Net unit growth versus prior year
- 3-year unit CAGR9.1%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio1.8×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$322k
Systemwide average for 70 franchised businesses operating full calendar year 2025.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate-2.0%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$75k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open6 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate8.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio4.3×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 52 of 59 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.