Club Pilates
Fitness · Pilates Studios
- Active units
- 1,179
- Royalty
- 8.0%
Franchised, year-end 2025
of weekly Net Sales
About Club Pilates
Club Pilates is a leading brand that offers low-impact, full-body workouts through a variety of classes designed to challenge both your mind and body. With a focus on Pilates, they believe that this form of exercise is the key to a fuller, more satisfying physical existence. Their instructors undergo rigorous training to ensure they can provide high-quality workouts, and their studios feature a range of equipment including Reformers, TRX, Exo-Chair, Bosu balls, mats, and rollers. Club Pilates also offers exciting member-exclusive experiences such as brand challenges and retreats. Founded in 2007 in San Diego, Club Pilates has grown to become a globally recognized brand, serving millions of dedicated members worldwide. They remain true to Joseph Pilates' original Reformer-based Contrology Method, while incorporating modern group practice and state-of-the-art equipment. With Club Pilates, you can take control of your body and your life, starting anytime you're ready.
Key terms
- Franchise fee
$65k
- Second or subsequent franchise
Initial Franchise Fee reduced to 55000 for 2nd or subsequent franchise if in compliance.
- Limited 2025 promotions
In 2025, reduced Initial Franchise Fee to 45000 for two franchise agreements executed in connection with a Multi-Unit Agreement; waived fee in limited conversion/reinstatement cases.
- Brand fund
2.0% of Net Sales
- Local advertising
2.0% of Net Sales
- Footprint
1,500 – 1,800 sq ft
- Development Fee (Multi-Unit Agreement)
$10k
- Sourcing Fee – Multi-Unit Rights (2 Studios)
$40k
- Sourcing Fee – Multi-Unit Rights (3–5 Studios)
$50k
- Sourcing Fee – Multi-Unit Rights (6–9 Studios)
$84k
- Sourcing Fee – Multi-Unit Rights (10+ Studios)
$120k
- Veteran discount
If you qualify for the VetFran Program, the Initial Franchise Fee will be reduced to 48750.
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations1179
Franchised units open at year-end
- New openings153
Gross new units opened during the calendar year
- 1-year unit growth rate14.6%
Net unit growth versus prior year
- 3-year unit CAGR16.5%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio51.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)$814k
Gross Revenue excludes sales tax and revenue from the Teacher Training Program and is defined differently than Gross Sales under the Franchise Agreement.
- Annual unit volume (75th percentile)$1.1M
Gross Revenue excludes sales tax and revenue from the Teacher Training Program and is defined differently than Gross Sales under the Franchise Agreement.
- 1-year Median AUV growth rate8.0%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$717k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open13 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate8.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 789 of 1000 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.