City Publications
Business & Professional Services · Marketing & Advertising
- Active units
- 36
- Royalty
- 6.0%
Franchised, year-end 2023
of weekly Net Sales
About City Publications
City Publications is a nationwide brand that offers targeted marketing solutions for both local and national businesses. They utilize a unique approach by combining direct mail with digital marketing and specialty customized programs. With their locally owned and operated franchises, City Publications provides businesses with deep market knowledge and a strong connection to the affluent local consumer. Their services include direct mail media infused with digital marketing, making it easier for businesses to reach their target audience effectively. City Publications offers a wide range of marketing solutions and is a leader in dozens of deal categories, including direct mail, lead generation, and targeted marketing opportunities. Their franchise model ensures personalized service and a deep understanding of the local market. Whether you are in Arizona, Atlanta, Boston, or any other major city, you can find a City Publications franchise near you. For more information about City Publications and their services, you can visit their corporate website or give them a call. They also offer franchise opportunities for those interested in joining their successful network of locally owned and operated franchises. Contact them today to get their franchise info kit and explore the exciting opportunities they have to offer.
Key terms
- Franchise fee
$89k
- Brand fund
0.0% of Net Sales
- Local advertising
0.0% of Net Sales
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2023, 2024, 2025, 2026.
Growth
- Total locations183
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate22.0%
Net unit growth versus prior year
- 3-year unit CAGR12.8%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate10.8%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$42k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open4 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate7.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 37 of 52 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.