Cereset
Hospitality · Hotels & Extended Stay
- Active units
- 57
Franchised, year-end 2025
About Cereset
Monvillone | Cereseto is a scenic retreat located in the heart of Monferrato, Italy. Nestled in Cereseto, this charming estate combines a restaurant, elegant accommodations, and a permanent art gallery showcasing works by Riccardo Conti. Surrounded by seven hectares of lush gardens, vineyards, and ancient parks, Monvillone offers breathtaking panoramic views, including the historic Castello di Cereseto. The restaurant emphasizes a natural cooking philosophy, featuring seasonal menus that celebrate local flavors. Notably, the establishment hosts “Giovedì Porcini,” a special tasting menu dedicated to porcini mushrooms every Thursday in October, highlighting the region’s culinary heritage. Guests can unwind in meticulously designed rooms that provide a serene escape, ensuring a cozy and personalized stay. Monvillone not only combines dining, lodging, and art but also cultivates a modern vision of tourism that respects its rich historical backdrop. Open Thursday through Sunday for dinner, with lunch services on weekends, reservations are highly encouraged. Experience the unique blend of relaxation and culture at Monvillone | Cereseto.
Key terms
- Footprint
800 – 2,000 sq ft
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2025, 2026.
Growth
- Total locations57
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate-1.7%
Net unit growth versus prior year
- 3-year unit CAGR2.7%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment—
Midpoint of estimated initial investment range
- Time to open3 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 65 of 66 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.