BrightStar Care
Senior & Adult Services · Medical Home Care
- Active units
- 373
- Avg unit volume
- $2.5M
Franchised, year-end 2024
About BrightStar Care
The company offers companion care, personal care, and skilled nursing for clients of all ages, including seniors and children. Each location operates as a nurse-led agency where a Registered Nurse oversees every case to manage clinical consistency. Franchisees provide care within the home while also supplying supplemental staffing to facilities like hospitals and nursing homes. The business model utilizes an office-based management structure to coordinate a mobile workforce of caregivers and nurses.
Key terms
- Franchise fee
$50k
- Additional franchise discount
10% discount on Initial Franchise Fee for an additional franchise if in compliance, open 12+ months, and meeting expansion requirements; not applicable to Medium Density Market or Small territories
- Brand fund
2.5% of Net Sales
- Footprint
450 – 750 sq ft
- Expansion Option Agreement
$10k
- Veteran discount
5000.0% off franchise fee — One-time $5,000 discount on the Initial Franchise Fee for first Territory
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2025 filing); filings on file: 2024, 2025.
Growth
- Total locations—
Franchised units open at year-end
- New openings—
Gross new units opened during the calendar year
- 1-year unit growth rate—
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio—
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$2.5M
Average annual revenue for first franchised agencies open at least 12 months in 2024.
- Annual unit volume (25th percentile)$1.4M
Revenue for franchised first agencies open 12 months or longer; excludes agencies owned by affiliates during 2024.
- Annual unit volume (75th percentile)$2.9M
Revenue for franchised first agencies open 12 months or longer; excludes agencies owned by affiliates during 2024.
- 1-year Median AUV growth rate2.6%
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment—
Midpoint of estimated initial investment range
- Time to open6 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 91 of 93 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.