
Boba Cucue
Food & Beverage · Coffee & Beverage
- Active units
- 0
- Avg unit volume
- $468k
- Royalty
- 5.5%
Franchised, year-end 2023
of weekly Net Sales
About Boba Cucue
Boba CuCue is more than just a bubble tea house; it's a delightful destination that brings joy and a magical atmosphere to every visit. Renowned for its handcrafted beverages, Boba CuCue specializes in a wide selection of boba teas made from the finest mountain teas, fresh fruits, and premium ingredients. With over 20 locations across Arizona and Las Vegas, including the Greater Phoenix area and Sedona, this beloved café consistently garners 5-star reviews and a dedicated fan base exceeding 100,000 on social media.
In addition to its signature drinks, Boba CuCue offers a tasty menu that features delicious snacks such as steamed dumplings and waffle pops. The café also promotes fun through engaging games, adorable merchandise, and unique toys, making each visit an unforgettable experience. In 2024, Boba CuCue continues to expand, fostering a sense of community and creativity. Experience the artistry of boba drinks and step into a world where every sip transports you to a whimsical dreamland!
Key terms
- Franchise fee
$40k
- Multi-Unit Development
Franchise fees reduced to 27,500 for each additional franchise after the first; fees due upon signing MUDA.
- Brand fund
1.0% of Net Sales
- Local advertising
4.0% of Net Sales
- Veteran discount
Not offered
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2024 filing).
Growth
- Total locations0
Franchised units open at year-end
- New openings0
Gross new units opened during the calendar year
- 1-year unit growth rate—
Net unit growth versus prior year
- 3-year unit CAGR—
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$468k
Average of 3 company-owned units’ Gross Sales (defined as total revenue less sales tax, discounts, returns).
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$292k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open20 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate5.5%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio1.6×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.