BlueFrog Plumbing + Drain
Home Services · HVAC & Plumbing
- Active units
- 42
- Avg unit volume
- $536k
- Royalty
- 6.0%
Franchised, year-end 2023
of weekly Net Sales
About BlueFrog Plumbing + Drain
bluefrog Plumbing + Drain of Orange County is the plumber Irvine residents are raving about! With a focus on customer satisfaction, we have quickly become Orange County's plumbing company of choice. Whether you need emergency plumbing services or routine maintenance, our experienced team is here to handle all your plumbing needs. From leak detection to hydro jetting, sewer line repair to water heater issues, we have the expertise to fix your plumbing problems the first time. We serve both residential and commercial clients in Irvine and the surrounding area, including Newport Beach, Tustin, Santa Ana, and more. As a fully licensed and insured plumbing company, we stand behind our work and guarantee your satisfaction. With our transparent pricing, 24/7 availability, and exceptional customer service, bluefrog Plumbing + Drain of Orange County is the trusted choice for all your plumbing needs in Irvine.
Key terms
- Franchise fee
$60k
- Current Franchisee Discount
Second standard franchise fee $49,900; third or subsequent $39,900, plus $0.12 per person over 250,000 population.
- Brand fund
2.0% of Net Sales
- Local advertising
0.0% of Net Sales
- Footprint
700 – 1,000 sq ft
- Veteran discount
7000.0% off franchise fee — $7,000 off a standard franchise ($3,000 off conversion). Only for first unit; veteran must own at least 51%.
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing); filings on file: 2024, 2025, 2026.
Growth
- Total locations35
Franchised units open at year-end
- New openings6
Gross new units opened during the calendar year
- 1-year unit growth rate-16.7%
Net unit growth versus prior year
- 3-year unit CAGR1.2%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.4×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$1.3M
2025 Invoiced Gross Revenue per franchisee (weighted across groups: 1 territory avg 747,841 across 4; 2+ territories avg 1,641,060 across 6).
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$245k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open150 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate6.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio5.2×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.