Beef 'O' Brady's
Food & Beverage · Bars & Pubs
- Active units
- 99
- Avg unit volume
- $1.7M
- Royalty
- 5.0%
Franchised, year-end 2024
of weekly Net Sales
About Beef 'O' Brady's
Beef 'O' Brady's is a beloved brand that originated in 1985 when Jim Mellody had a vision for a family-friendly restaurant where friends and families could come together to enjoy delicious food and sports in a fun and comfortable atmosphere. Collaborating with his wife Jeanette, they incorporated the Brady family name, resulting in the iconic Beef 'O' Brady's. The first sports bar and grill opened in Brandon, Florida, quickly earning the nickname Beef's. Emphasizing their love for sports, Jim adorned the restaurant with TVs and satellite dishes so patrons could catch all the action, while also showcasing an extensive collection of authentic sports memorabilia. A traditional Irish Blessing graces every menu, bringing luck and happiness to all who visit. As the Beef 'O' Brady's story unfolded, the menu expanded to offer a wide range of options, including their award-winning wings available in 12 signature sauces. Guests can also enjoy signature favorites with an Irish twist. Today, Beef 'O' Brady's is among the fastest-growing, kid-friendly restaurants in the country, a testament to Jim Mellody's determination and hard work.
Key terms
- Franchise fee
$25k
- Negotiated reductions (limited, discretionary)
In past fiscal year, Franchise Fees ranged from $0 to $25,000 based on factors such as experience and financial strength.
- Brand fund
2.5% of Net Sales
- Local advertising
2.0% of Net Sales
- Footprint
3,500 – 4,500 sq ft
- Area Development Fee
$21k
- Area Development Fee
$32k
- Veteran discount
10.0% off franchise fee — 10% discount on the Franchise Fee for qualified U.S. military veterans
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing).
Growth
- Total locations99
Franchised units open at year-end
- New openings4
Gross new units opened during the calendar year
- 1-year unit growth rate1.0%
Net unit growth versus prior year
- 3-year unit CAGR-2.0%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio2.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$1.1M
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate5.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns47.0%
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 99 of 109 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.