Basecamp Fitness
Fitness · HIIT Studios
- Active units
- 19
- Avg unit volume
- $426k
- Royalty
- 8.0%
Franchised, year-end 2024
of weekly Net Sales
About Basecamp Fitness
Basecamp Fitness is revolutionizing workout experiences by blending technology with community support. This innovative fitness brand offers a rigorous yet fun 45-minute workout that combines strength, cardio, and core exercises targeting user endurance and muscle definition. Their unique approach includes alternating short bursts of high-intensity exercises followed by dedicated core training, ensuring maximum results without overexertion. With the introduction of their app, Basecamp Fitness empowers users to track their workouts and connect with a global community of Basecampers. Features such as real-time heart rate monitoring, intensive tracking, and detailed progress analytics enhance the fitness journey, allowing members to stay motivated and engaged. The app seamlessly integrates with Apple Health and various wearable devices, providing a comprehensive view of your fitness data. Basecamp Fitness fosters a welcoming environment for all fitness levels, promoting personal growth and camaraderie. Whether you're a seasoned athlete or just starting, Basecamp Fitness is your partner in achieving health goals through tailored workouts and supportive community vibes. Experience the positive impact of Basecamp Fitness today!.
Key terms
- Franchise fee
$43k
- Existing Franchisee pricing
Existing Franchisee $37,500; Existing Franchisee Who Meets Veteran Requirements $33,750
- Brand fund
2.0% of Net Sales
- Local advertising
0.0% of Net Sales
- Footprint
2,000 – 3,500 sq ft
- Area Development Agreement - 3 locations (New Franchisee)
$98k
- Area Development Agreement - 5 locations (New Franchisee)
$138k
- Area Development - Additional locations (New Franchisee)
$28k
- Area Development - Veteran discount (examples)
$88k
- Veteran discount
10.0% off franchise fee — New Franchisee Who Meets Veteran Requirements pays $38,250 (about 10% off standard)
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD.
Growth
- Total locations19
Franchised units open at year-end
- New openings4
Gross new units opened during the calendar year
- 1-year unit growth rate18.8%
Net unit growth versus prior year
- 3-year unit CAGR45.3%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio4.0×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)$426k
Franchised studios only. Gross Revenue definition excludes refunds and sales taxes; chargebacks not deducted.
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$673k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open12 months
Midpoint of average time from agreement to opening
↓ Lower is better - Royalty rate8.0%
Percent of net sales paid to the franchisor
↓ Lower is better - Sales-to-investment ratio0.6×
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 26 of 33 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.