Anytime Fitness
Fitness · Gyms
- Active units
- 2,271
- Royalty
- $842 / yr
Franchised, year-end 2025
Annual flat fee
About Anytime Fitness
The brand utilizes a brick-and-mortar model, establishing physical fitness centers equipped for cardio, strength training, and functional exercise. Its membership structure includes 24/7 access to all locations worldwide, catering to individuals seeking flexible workout schedules. In addition to facility access, many locations offer personal training, group fitness sessions, and wellness programs. The franchise is part of the Self Esteem Brands portfolio and focuses on providing a community-oriented environment for its members.
Key terms
- Franchise fee
$43k
- Existing Franchisee pricing
Discounted schedule for existing franchisees (e.g., 1 location $37,500).
- Club Purple pricing
Available only to existing franchisees in Club Purple; discounted schedule (e.g., 1 location $27,500).
- Club Platinum pricing
Available only to existing franchisees in Club Platinum; discounted schedule (e.g., 1 location $22,500).
- Multi‑unit (ADA) pricing
Reduced totals for 2, 3, 4, and 5+ locations per table; paid as Development Fee at ADA signing.
- Brand fund
900.0% of Net Sales
- Local advertising
600.0% of Net Sales
- Footprint
4,000 – 7,000 sq ft
- Area Development Agreement (Development Fee)
$0
- Veteran discount
Veteran pricing per schedule (e.g., 1 location $38,250); must be current U.S. military or honorably discharged.
Brand Percentile Rankings
Rankings compare brands in the same operating year. Fee and investment figures come from the FDD (2026 filing).
Growth
- Total locations2271
Franchised units open at year-end
- New openings53
Gross new units opened during the calendar year
- 1-year unit growth rate-0.8%
Net unit growth versus prior year
- 3-year unit CAGR-0.6%
Compound annual growth rate of unit count over the trailing 3 years
- Unit growth ratio0.8×
Cumulative opens / closures through year-end
Unit economics
- Annual unit volume (Median)—
Per FDD Item 19 disclosure
- Annual unit volume (25th percentile)—
Per FDD Item 19 disclosure
- Annual unit volume (75th percentile)—
Per FDD Item 19 disclosure
- 1-year Median AUV growth rate—
Year-over-year change in median AUV
- Store-level EBITDA Margin—
Median unit-level EBITDA / AUV
Investment profile
- Estimated initial investment$722k
Midpoint of estimated initial investment range
↓ Lower is better - Time to open—
Midpoint of average time from agreement to opening
- Royalty rate—
Percent of net sales paid to the franchisor
- Sales-to-investment ratio—
Median AUV / estimated initial investment midpoint
- Cash-on-cash returns—
Median unit-level EBITDA / estimated initial investment midpoint. Steady-state estimate; year 1 returns will be lower as the unit ramps to median volumes.
Franchisee healthLocked
- Unit closure ratio
- Transfer vs. closure ratio
- Percent multi-unit franchisees
- Litigation rate
- EBITDA multiple on sales & transfers
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Location footprint
Showing 331 of 420 mapped locations
Sources
Financial and operating figures are sourced from the brand's Franchise Disclosure Documents. Brand percentile rankings are based on comparisons to other brands that include the same metrics in their Franchise Disclosure Documents.